How is your marketing stacking up?

This scorecard will assess your current digital marketing capabilities on 4 core areas and give you areas for improvement for your customer value journey.

Awareness

The first step in the customer journey, awareness is the extent to which consumers are familiar with your brand and the goods or services that you offer.

Engagement

Engagement is where you converse with your prospects. You engage them through some form of content that provides entertainment, information, or both. Often comes in the form of community or content.

Subscribe

In the subscribe phase the goal is to get the potential client to give you their contact information along with permission to contact them again in the future – the nurturing phase begins, and you offer them some form of valuable content to solve

Conversion

This is about acquiring buyers/trials or ramping up the commitment level of the leads you already have. It is NOT about profitability, but it is about getting someone to commit to you with an investment in either time or money, e.g. an intro product, free trial or webinar etc.

Upon competition you will receive a fully customised report including detailed steps to make immediate improvements to your digital marketing customer value journey.

You will be able to quickly benchmark the robustness of your strategy and understand where your strengths and weaknesses lie. More importantly you will learn what you can do to improve, and how to create more certainty for you and your business.

Discover your score in less than 5 minutes and get actionable insights and steps to work on straight away.

Answer 25 yes no questions

Complete these is less than 5 minutes and you are one step closer to having a well defined and actionable marketing strategy in place.

Comprehensive and bespoke report

Once the assessment is completed you will receive a personalised report with simple and easy to apply actions that you can take to improve your marketing today

“The secret of getting ahead is getting started“

Mark Twain